https://www.coindesk.com/11-times-speakers-stole-show-consensus-2016/

Before:
- They say Bitcoin is a payments system, nothing more.
- We say Bitcoin's potential is enormous, not just payments.

(abortive coup attempt)

Now:
- They say Bitcoin is worthless as money, re-branding is as "Blockchain"
with a conference called Consensus (they have none).
- We say Bitcoin is hard money.

An example of narrative trickery.